Consumer Packaged Goods CPG Industry Overview: 2024 & 2025
As cultural values and social norms evolve, CPG brands must continually track shifting consumer preferences to remain relevant. For example, growing environmental awareness prompts purchases of eco-friendly cleaners and recycled AI in Accounting packaging. Ethical preferences expand the organic food and fair trade coffee segments. Major CPG brands like Procter & Gamble, Coca-Cola, PepsiCo, Unilever …
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